Fluid Rx, Inc. is recognized globally as a cutting edge designer, manufacturer and provider of intelligent preventative maintenance products for the automotive and transportation industries. We unite scientific know-how with manufacturing and marketing expertise to bring to market Instant Fluid Diagnostics and unique preventative maintenance and performance enhancement products for consumers and service providers alike.

Our Fluid Rx® products reduce consumption and pollution by prolonging engine and vehicle fluids service life, improving reliability and performance, and increasing efficiency resulting in more miles per tank with lower emissions.

We create relationships with strategic partners that align with our core values, principles, and commitment to reduce waste and pollution by offering products recognized for their innovative design, cost efficiency and resourcefulness.

Co-President and Co-Founder of Fluid Rx, Inc., is a multi-disciplined entrepreneur who has built successful enterprises in the healthcare, chemical and the automotive industry. Among his achievements, Ron developed ACUSTRIP® Company, which supplies the automotive and trucking industry with a widely-used device for advanced fluid diagnostics, and RxHope® which services the pharmaceutical industry into multi-million dollar ongoing concerns.

Schornstein's strengths include strategic planning, industrial engineering, financial analysis, information technology, product management and quality control. He has an MBA in Finance from Eastern Michigan University and a BS in Economics from Case Western Reserve University. Ron is a Certified Project, Inventory and Production Manager, an executive member of ASTM, a member of TMC, SAE and APICS. He serves his community as a YMCA committee member, has an ATM certification with his local Toastmasters Club and is a Six Sigma Black Belt. Ron is also proud to be an Eagle Scout.

Co-President and Co-Founder of Fluid Rx, Inc has focused his talents on the automotive aftermarket, creating more that 80 innovative products since the early eighties and has founded or co-founded five cutting edge companies including Magna-Guard, Inc. and Fluid Rx, Inc. To date his work has earned him two "Best New Product Awards" including the "Magna-Guard Oil Filter Magnet", and three "Innovation Awards" including the "Fluid Rx® Instant Automatic Transmission Diagnostics Kit".

McElroy honed his electronics background serving as an air-born crypto technician in the US Air Force over Cambodia and Vietnam. Utilizing the GI Bill, Ron graduated with distinction from SCC earning a Degree in Music. As a musician, band leader and original artist he has opened for major recording artist including Buffalo Springfield, Moby Grape, and Steppenwolf and as a sound technician he has worked with major performing artists including Jimi Hendrix, Santana, and Ray Charles. Currently, McElroy's passion for improving engine fuel efficiency, performance, and reliability continues to drive his creativity and serves as an inspiration to automobile industry professionals and retailers alike. Ron resides on the coastal waters of California with his musical instruments and wife Linda aboard their good ship, the "Arctic Witch".